Case Study: EazyDiner achieves seamless, timely multi-channel onboarding with WebEngage

EazyDiner, India's Top Restaurant Table Booking App, Completes Onboarding With WebEngage And Goes Live Within 28 Days

WebEngage, a full‑stack marketing automation platform, onboarded EazyDiner—a fast‑growing foodtech app aiming for friction‑free restaurant bookings. EazyDiner faced integration and support hiccups, user data scattered across channels, a strict 5–6 week timeline, and the need for precise use cases like location‑based targeting, reliable push notifications, and seamless multi‑channel campaign execution.

WebEngage assigned dedicated onboarding and success managers and followed a 4‑week onboarding framework to consolidate data, integrate key channels (email, SMS, push, analytics, CRM), define milestones, and provide one‑to‑one training. The team implemented geo‑fencing, segment‑based targeting and automated cross‑channel journeys, completed integration on schedule, launched initial campaigns, and delivered a hassle‑free onboarding that EazyDiner praised while preparing to add social and WhatsApp channels.

EazyDiner

Rohit Dasgupta

Co-Founder and Chief Operating Officer