Case Study: Invesko achieves 400% uplift in MAUs in six months with WebEngage Startup Program

Invesko in Six Months with WebEngage Startup Program

Invesko is a Singapore-based fintech (founded 2023) that connects Southeast Asia to third‑party financial services, letting users invest from just $1 with rewards, zero commissions, and live support. Facing high drop‑offs from manual engagement, inefficient sign‑up and KYC workflows, limited personalization, and weak user insights, the team needed to improve acquisition, onboarding, conversion and long‑term retention.

Partnering with the WebEngage Startup Program, Invesko automated omnichannel journeys (push, in‑app, SMS, email) via Journey Designer to re‑engage installers, streamline KYC, and drive first deposits. The program delivered strong results: a 98% uplift in sign‑ups, a 230% increase in in‑app push clickthroughs, a 70% uplift in conversions within four months, and a 400% increase in monthly active users over six months.

Invesko

Walter Boo

Chief Operating Officer