Case Study: VCGamers achieves 77X revenue growth in one quarter with WebEngage

Bekasi-Based Startup VCGamers Increases Revenue by 77X in 1 Quarter with WebEngage

Bekasi-based VCGamers is a digital marketplace for gamers that connects buyers and sellers of in-game items, top-ups and subscriptions. Facing manual, hard-to-scale retention efforts, onboarding drop-offs, language/support issues with prior vendors and high costs, the team needed to boost new-user conversions and map and engage high-value players to increase lifetime value.

Using WebEngage’s journey builder, granular segmentation, multi-channel automation (email, push, WhatsApp, on-site messaging) plus real-time triggers and A/B testing, VCGamers automated personalized lifecycle campaigns and optimized funnels. The impact was dramatic: revenue grew 77x to $1.8M in three months (with $882K attributed to WebEngage), MAU rose 87% month‑on‑month (440K → 822K), conversion rate climbed from 2.1% to 3.7%, average GMV per user reached $7 in March, and campaign-driven purchases and ROI surged across the platform.

VCGamers

Ibnu Anggara

Co-founder & CCO