Webdew
116 Case Studies
A Webdew Case Study
Stax Capital, a specialized financial services firm with over 35 years of experience, faced challenges with its outdated and manually intensive website. Their custom WordPress site was not user-friendly and their compliance team had to manually vet users for their marketplace, which was a time-consuming process. They partnered with Webdew to develop a new B2B marketplace and website with the ultimate goals of automating user approvals, increasing lead generation, and improving conversion rates.
Webdew migrated Stax Capital's website to the HubSpot CMS and utilized various HubSpot tools to create automated workflows for user registration and approval. They implemented a full-funnel marketing strategy, including targeted Google Ads and Facebook retargeting campaigns, to attract and nurture investors. As a result, Webdew helped Stax Capital achieve a massive increase in website traffic, from 2,709 visits to 20,965 visits over a six-month period, with an average engagement rate of 85.31%. The project also led to increased registrations, higher-quality leads, and improved conversion rates.