Webcomum
28 Case Studies
A Webcomum Case Study
Webcomum worked with Associação Nacional das Farmácias (ANF) to address the challenge of improving investment efficiency and sales growth in the highly competitive pharmaceutical e-commerce sector using Google Ads.
By implementing a rigorous Google Ads management strategy focused on audience targeting and keyword optimization, Webcomum significantly boosted the pharmacy's online performance. The results included a 96% reduction in cost per order, a 74% increase in conversion rate, and a 224% growth in order volume, positioning the digital channel as a key revenue driver for ANF.