Case Study: Pelican Manufacturing achieves a streamlined international ecommerce website with Web Wizards

Pelican Manufacturing streamlines international ecommerce with Web Wizards across 2 markets

Pelican Manufacturing, a successful Australian designer and manufacturer of disability and medical aids, faced the challenge of consolidating its separate U.S. and international websites into a single, streamlined operation. They tasked Web Wizards with creating a unified ecommerce site that could automatically identify a user's location, adjust pricing and currency, and apply the required international tariffs and taxes.

Web Wizards developed a custom WordPress website with advanced functionality to handle international sales and a comprehensive search to navigate the large product catalog. The design modernized the brand with a unique color palette that was subsequently adopted company-wide. Post-launch, Web Wizards successfully delivered a streamlined international website for Pelican Manufacturing, with the ongoing collaboration between the two teams refining and improving the site well beyond its original scope.

Pelican Manufacturing