Case Study: Fluid Branding Achieves Faster Sales Engagement and ROI with Web Insights

Fluid Branding - Customer Case Study

Fluid Branding, a promotional products company focused on creating meaningful, environmentally responsible merchandise experiences, needed a way to stay competitive in a crowded market and better convert the traffic visiting their website. To support its sales and account teams, the company turned to Web Insights.

Using Web Insights, Fluid Branding set up bespoke workflows to capture real-time website visitor data and notify sales and account managers when prospects or existing customers visited without making contact. This enabled faster, more personalized outreach, helping the company generate more sales revenue and improve customer experiences; within 8 months, Fluid Branding had achieved ROI and continues to grow market share with Web Insights.

Fluid Branding

Eric Bendelow

People Operations HR & Organization Development