Case Study: Turo boosts app downloads and brand awareness with Komodo

Turo boosts app downloads by 78% with Komodo

The customer Turo was struggling to gain traction in the Australian market. To address this challenge, they partnered with the vendor Komodo to conduct a comprehensive brand awareness campaign.

Komodo executed a high-impact event on a busy Sydney beach walkway, featuring a branded snow globe, charity treadmill stations, free acai bowls, ice baths, and Turo supercars. The solution, endorsed by Nedd Brockman, generated a 3.8 million+ total social reach and significant organic media coverage. The campaign was highly successful, resulting in 27.3k event footfall and a 78% increase in app downloads for Turo.

Turo