Case Study: Tourism Whistler achieves 86% booking growth with Komodo's #WhyWhistler influencer campaign

Tourism Whistler drives +86% bookings with Komodo

Tourism Whistler partnered with Komodo to launch their 2025 winter ski season. Their challenge was to generate excitement and social buzz to position Whistler as a must-visit ski destination.

Komodo implemented an influencer campaign, #WhyWhistler, featuring six creators who produced authentic content during a week-long trip. The solution highlighted the resort's accessibility and diverse activities. The campaign achieved a reach of 38 million, over 42 million impressions, and led to an 86% increase in bookings.

Tourism Whistler