Case Study: My Sunday Ski achieves 9M impressions and 237K engagements with Komodo

My Sunday Ski drives 9m impressions with Komodo

The customer My Sunday Ski faced the challenge of hosting a unique brand activation to showcase their latest ski collection alongside the unveiling of Patrón El Cuelo tequila. To achieve this, they partnered with the vendor Komodo to execute a global influencer campaign.

Komodo's solution was to take five influencers on a three-day trip to the Courchevel ski resort. The activation included skiing, dining at exclusive locations, and sporting the new collection, all while featuring custom Patrón cocktails. This strategy generated 9 million impressions and 237,000 engagements for the brands. Komodo's campaign successfully delivered fantastic results through influencer content and their content services.

My Sunday Ski