Case Study: Lack of Color achieves faster, more varied summer content production with Komodo

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Preview of the Lack of Color Case Study

Lack of Color speeds content turnaround with Komodo using iPhone social capture

Lack of Color enlisted Komodo to optimize its content production strategy. The customer's challenge was a reliance on expensive film productions that resulted in a lengthy turnaround time for campaign assets.

Komodo's solution involved creating a summer campaign shoot using a mix of film and digital production techniques. By using post-production to give digital content a film-like feel and capturing social-first content on an iPhone, Komodo was able to produce a larger variety of content with a much quicker turnaround for Lack of Color.


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