FLUID
69 Case Studies
A FLUID Case Study
The customer, Hager Group, faced the challenge of aligning its international leadership team around a customer-centric innovation strategy. As part of a three-year plan, they needed to develop a deeper understanding of next-generation customers and determine how future market trends would impact their offerings and relationships. FLUID was engaged to help address this challenge through workshop design and facilitation.
FLUID designed and co-facilitated a full-day workshop for 100 of Hager Group's global leaders. The solution guided participants through building deep empathy for future customers, which resulted in the crafting of 100 customer-focused commitment statements. The leaders also defined immediate actions and long-term organizational shifts required to deliver on these new commitments, successfully activating the company's strategic plan.