Case Study: Securitas increases summer job applications with We Select

Securitas increases summer job applications by 15% with We Select

Securitas, Sweden's largest security company, needed to find 1,500 summer workers. To ensure they reached the best candidates, they partnered with vendor We Select for a targeted social media advertising campaign.

We Select implemented a smart two-step advertising strategy on Facebook and Instagram. The campaign generated 1,445,263 ad views and drove 32,609 visitors to the job page, resulting in 8,384 applications. This was a 15% increase in applications from the previous year, exceeding all goals for Securitas.

Securitas