Case Study: BJ’s Restaurant & Brewhouse achieves culturally relevant social campaigns with We Are Rosie

BJ’s Restaurant & Brewhouse drives 10B+ impressions with We Are Rosie

BJ’s Restaurant & Brewhouse needed to create culturally relevant social media campaigns to drive loyalty, traffic, and sales without the budget for a large in-house creative team. They partnered with We Are Rosie for its flexible agency service to access specialized social marketers and creative experts on demand.

We Are Rosie assembled a dedicated team that executed nine nimble, project-based campaigns from concept to launch. The solution drove over 10 billion impressions, increased in-restaurant traffic by 12.3%, and exceeded sales projections by 10%, providing a cost-effective approach that delivered top-caliber work.

BJ’s Restaurant & Brewhouse