Case Study: The Earls Court Development Company builds a strong new culture with We Are DNA

The Earls Court Development Company achieves 95% pride in working there with We are DNA

The Earls Court Development Company (ECDC), formed to redevelop a major London site, faced the challenge of building a vibrant and unified company culture from scratch for its new and varied team. They partnered with We are DNA to create a foundational culture and employer brand.

We are DNA conducted thorough research through interviews and surveys to define the new culture. They established six cultural pillars and three core values for ECDC, culminating in a powerful company manifesto. This solution had a measurable impact: a subsequent engagement survey showed over 95% of employees were proud to work for ECDC, 100% enjoyed working with their team, and 81% felt the company runs on positive values.

The Earls Court Development Company