Case Study: Descartes boosts email engagement with We Are DNA's responsive email template

Descartes boosts email open rates to 46% with We are DNA

The customer Descartes faced a challenge with their email marketing template, which failed to fully represent their brand and was difficult for their in-house team to edit. The vendor We are DNA was engaged to improve this service.

We are DNA designed and built a new, fully responsive, and easily editable email template. This solution led to significant improvements, with the client reporting an email open rate increase of up to 46% and a click-through rate increase of up to 16%.

Descartes