Case Study: Aldermore reduces attrition and boosts engagement with We are DNA’s Manager’s Toolkit

Aldermore saves £980k and boosts engagement with We are DNA

We are DNA worked with Aldermore, a challenger bank facing serious employee engagement issues and rising attrition that threatened its growth. The challenge was to rebuild a culture of trust and recognition to reduce staff turnover and support the bank's expansion plans.

The solution implemented by We are DNA involved extensive research and a plan to 'rehire' the existing staff. They supported managers with coaching, events, and a dedicated Manager's Toolkit to develop their engagement skills and foster a culture of recognition. The results for Aldermore were significant, including improved scores in the Sunday Times Best Companies survey for three successive years and a first-year savings of £980k from reduced attrition. This work helped set the bank on a successful course for its stock exchange listing.

Aldermore