Case Study: Farrat maximises customer satisfaction with We Are Arch

Farrat streamlines smaller-value project sales with We Are Arch in 2023

We Are Arch partnered with Farrat, a leader in structural engineering and construction solutions, to enhance their digital product offering. Farrat's challenge was to efficiently handle a high volume of smaller-value project orders, which were a crucial revenue stream but required timely responses to maintain customer satisfaction, without diverting focus from their large-scale projects.

The solution implemented by We Are Arch was a web app that integrated with Farrat's existing CRM. It featured an intelligent portal where users could upload project details; the system then automatically routed high-value projects to human support and directed smaller orders through an automated process integrated with SAP. This streamlined Farrat's sales pipeline, freeing up internal teams for targeted support and ensuring no opportunities were lost on lower-value projects, resulting in improved efficiency and customer experience.

Farrat