Case Study: Freepik saves 40% on conference swag with Wayo

How Freepik made standout merch for Upscale Conference without overspending

Freepik, a global creative tech company, faced challenges sourcing high-quality, custom conference swag for their Upscale Conference that matched their specific design vision without incurring premium costs. After struggling with both local European suppliers and global marketplaces due to high prices, quality concerns, and an inability to execute their complex designs, they turned to vendor Wayo for a solution.

Wayo provided an end-to-end solution, manufacturing a full kit of six custom products including holographic tote bags and staff vests through their factory-direct network. The vendor successfully delivered all 3,630 units on time and without any fulfillment issues. This partnership resulted in a 40% overall cost saving for Freepik compared to other vendors and the high-quality merch was exceptionally well-received by attendees, becoming a significant brand amplifier.

Freepik

Bianka Simonidesova

Product Brand Designer