Case Study: She Street nearly doubles profit margin with Wayflyer

She Street nearly doubles profit margin to 21% with Wayflyer

She Street, an Australian women's fashion brand, faced a ceiling to its growth when it decided to move beyond small inventory runs to direct manufacturing. The challenge was funding the large deposits required for production while maintaining cash flow for other business operations. To bridge this gap, founder Hayley Bowen turned to financing from Wayflyer.

Wayflyer provided flexible funding that She Street could secure before placing its manufacturing orders. This solution allowed the company to plan production around available capital, removing mental pressure and operational friction. As a result, She Street nearly doubled its profit margin from 11% to 21% and grew its annual turnover from $2 million to nearly $4 million, with each funded order returning roughly three times the amount borrowed.

She Street