Wayflyer
39 Case Studies
A Wayflyer Case Study
Petz Park, an Australian pet supplement brand founded by Julian Freyer, was built on repeat purchases and strong customer service, but the business struggled to keep up with surging demand during the pandemic. As sales spiked, the company faced inventory shortages and long supply chain delays, while also looking for a way to fund growth without giving up ownership.
Wayflyer provided revenue-based financing through its Shopify-connected platform, giving Petz Park fast access to capital for inventory and increased ad spend. With Wayflyer’s support and performance marketing insights, Petz Park doubled ad spend, achieved 40–60% month-on-month growth, and closed out 2021 with nearly 600% year-on-year growth.
Julian Freyer
Founder