Wayflyer
59 Case Studies
A Wayflyer Case Study
HOPR, an Australian functional beverage brand, faced a challenge in scaling its business due to the high cost of small batch production, which made its product unattractive to retailers. Founder Jose Ramirez was unable to secure a traditional bank loan to fund the larger production runs needed to reduce costs and grow. Wayflyer provided revenue-based financing that was tailored to HOPR's future sales growth.
With the funding from Wayflyer, HOPR was able to dramatically scale its operations, leading to an astronomical 600% revenue growth over the past year. The capital injection allowed the company to increase production, introduce new flavors, and hire new staff. Wayflyer's support became a long-term partnership, which HOPR's founder credits as a main reason for the business's success and essential for achieving its goal of becoming a $50 million company.