Case Study: Druids Golf achieves rapid D2C growth and faster product launches with Wayflyer

Druids Golf Scales Their D2C Business New Funding From Wayflyer

Druids Golf, Europe’s fastest‑growing golf brand founded by Lewis Jones, struggled to fund the rapid inventory cycles needed to meet skyrocketing D2C demand. To break out of traditional seasonal selling and scale product launches year‑round, Druids Golf partnered with Wayflyer for growth capital—taking advances to cover mid‑season inventory and support increased advertising spend.

Wayflyer provided an on‑demand funding facility and hands‑on account management, letting Druids drop new products every four to six weeks, quickly turn inventory into revenue, and boost order frequency and customer lifetime value. The Wayflyer advance and one‑to‑one support helped Druids outmaneuver competitors, sustain rapid growth, and improve operational agility.

Druids Golf

Tim Ferris

Creative Director