Case Study: Giant Partners Boosts Response Rates with Wavo

Giant Partners boosts response rates from under 1% to 4%+ with Wavo

Giant Partners, a marketing agency with 24 years of experience, was struggling with its own outreach efforts. Their challenge was low response rates of under 1% due to using generic databases that provided the same targets as every other agency. They needed a better way to find and filter prospects, such as by tech stack, to enable true personalization. They turned to Wavo for a solution.

Using Wavo, Giant Partners gained access to unique ecommerce brand data and powerful filtering capabilities. This allowed them to target brands based on specific technologies and use Wavo's built-in AI to create highly personalized messaging. The results were immediate, with response rates jumping to over 4% and multiple $50K+ deals entering the pipeline within the first month, projecting a 5–10X ROI for the campaign.

Giant Partners