Case Study: McDonald’s achieves faster, scalable analytics with Wavicle Data Solutions

McDonald’s orders up fast data-driven solutions

McDonald’s partnered with Wavicle Data Solutions to tackle the challenge of managing a massive, global data environment across 65 markets. As the company needed a more scalable way to run executive reporting and advanced analytics for areas like menus, promotions, supply chain, and restaurant operations, it also wanted to move from a legacy data warehouse to the cloud.

Wavicle Data Solutions guided the migration from Teradata to an Amazon Redshift cloud data warehouse, using Talend for integration and Tableau for visualization. The new environment created a single source of truth for reporting and analytics, improved data analytics delivery efficiency by 87% for test-to-market initiatives, and cut daily report generation for top markets from 3–4 hours to just 9 seconds.

McDonald’s