Case Study: Emerick Architects strengthens brand and drives targeted inquiries with Watson Creative

Emerick Architects boosts website traffic 74% with Watson Creative

Emerick Architects, a respected architectural firm in Portland, faced the challenge of refining their client pool to attract more projects aligned with their values rather than simply generating more business. They partnered with the vendor Watson Creative for strategic brand management, digital storytelling, and marketing services to position themselves as thought leaders and increase their visibility among their ideal clients.

Watson Creative implemented a comprehensive solution beginning with a deep-dive strategy to reposition the Emerick brand. This was followed by creating video content, blog articles, and a targeted social media strategy. The results for Emerick Architects were significant, including a 74% increase in website traffic, a 590% increase in social media sharing, and 60 qualified project inquiries, giving the firm greater control over the work they selected.

Emerick Architects