Case Study: C-MER Medical Holdings Limited achieves 84%+ conversion rates with Wati

C-mer Medical Holdings Limited reaches 84%+ conversion rate with WATI

C-MER Medical Holdings Limited, a Hong Kong-based provider of ophthalmic and surgical hospital services, wanted to improve customer engagement using an official WhatsApp channel. Their challenge was to connect with new and current customers for support, bulk messaging, and lead nurturing. They partnered with the vendor Wati to implement a WhatsApp solution.

Using the Wati platform, C-MER integrated a WhatsApp link into their website and social media ads to facilitate appointments and provide quick customer service. The solution delivered significant results, including a 61% increase in enquiries for their refractive center and an 84%+ conversion rate for their OPD unit. Wati's implementation improved overall communication and led to stable or growing engagement numbers across most business units.

C-mer Medical Holdings Limited