Case Study: Unit21 books a qualified meeting with Warmly

Unit21 identifies high-intent prospects with Warmly and boosts pipeline by 43%

The vendor, Warmly, used its own product to enhance its sales process, addressing the challenge of identifying and engaging high-intent website visitors in real-time. The sales team at Warmly, including roles from BDRs to the CEO, needed a more effective way to convert anonymous traffic into qualified pipeline.

By implementing its suite of tools including visitor identification, Warm Calls, and AI Chat, Warmly enabled its team to proactively engage prospects. The solution delivered significant results: 43% of closed/won deals were attributed to Warmly, with an average of 1,050 new target accounts identified monthly. Warmly's product directly facilitated quicker sales cycles and increased pipeline generation for its own team.

Unit21