Case Study: Twitch boosts fan engagement and live-show interaction with Walls.io

TwitchVision song contest had a Walls.io social wall on their website, and they showed it live within the stream and during breaks

Twitch, a major live-streaming platform, sought to boost audience engagement and promotion for its first-ever TwitchVision live song contest. The show's creator, Marili, partnered with vendor Walls.io to implement their social wall tool as a central, interactive element for the event.

Walls.io provided a social wall that was embedded on the event website and featured live during the broadcast. This solution successfully boosted audience motivation and engagement by giving fans a spotlight for their social media posts. The wall served as a brilliant promotional asset and provided interactive content during breaks. Marili from Twitch highly recommended the Walls.io social wall for its ability to enhance shows and engage audiences.

Twitch

Marili

Content Creator & Entertainer