Case Study: OECD engages event audiences with Walls.io social media walls

OECD engages the audience and showcases the busy stream of social media conversation

The Organisation for Economic Co-operation and Development (OECD) sought to enhance public engagement and showcase the conversation around its annual OECD Forum. To address this challenge, they partnered with social media wall provider Walls.io to create a dynamic, interactive display of user-generated content.

Walls.io provided a social media wall that aggregated content from multiple platforms using the event's dedicated hashtag, #OECDwk. The solution was prominently displayed on nine large LED screens at the venue and embedded online, successfully showcasing the busy stream of social media conversation. This allowed the OECD to highlight top posts and engage a wide audience through live video, photos, and tweets, effectively amplifying the event's reach and interactivity.

OECD

Alison Benney

Social Media Manager