Case Study: Sendbird drives $6.4M in pipeline with Walker Sands Communications

Sendbird drives $6.4M in pipeline with Walker Sands Communications

Walker Sands Communications partnered with Sendbird, a startup providing chat, voice and video API solutions. As a growing company in a competitive market, Sendbird faced challenges in filling, tracking and nurturing its lead pipeline to meet aggressive marketing goals, requiring strategic digital marketing expertise.

Walker Sands implemented a comprehensive paid media and SEO program for Sendbird, including advanced tracking, Marketo optimization, and content strategy. This partnership delivered significant results, including $6.4 million in pipeline from influenced opportunities and a 59% increase in organic search conversion rates, establishing a strong foundation for Sendbird to scale.

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