Case Study: mPulse Mobile Boosts Brand Awareness with Walker Sands Communications

mPulse Mobile earns 82 placements in 2 years with Walker Sands Communications

mPulse Mobile, a leader in conversational AI and digital engagement for healthcare, sought to boost its market visibility and position itself for growth around a key acquisition. They needed a strategic media partner to amplify this announcement and build overall brand awareness with health plan, technology, and investor audiences. They engaged Walker Sands Communications for a public relations program.

The Walker Sands team implemented a strategic media relations program centered on mPulse's major milestones, including acquisitions and an investment. They supplemented this with thought leadership on timely healthcare topics. The results included 82 media placements in outlets like Forbes and Fortune, with 40% containing valuable backlinks to mPulse's website. This successfully positioned mPulse as a growing healthcare innovator and built steady brand awareness.

mPulse Mobile