Walker Designs
57 Case Studies
A Walker Designs Case Study
Walker Designs was engaged by Launceston Airport to upgrade its facilities, seeking to transform its brand, signage, and overall identity. The challenge was to move beyond standard wayfinding and create a more human and memorable experience for passengers within the living structure of the airport.
The solution involved Walker Designs creating a bespoke wayfinding and brand identity system that integrated human emotions, like the joy of reunion, into the physical space. This approach resulted in a successful brand shift for Launceston Airport, the achievement of numerous industry awards for excellence, and, most importantly, a more engaging and intuitive experience that made passengers feel more at home.