Case Study: The Stovall House achieves Tampa City Council approval with Walker Brands

The Stovall House wins Tampa City Council approval with Walker Brands

The Stovall House, a historic estate purchased to become a membership-only social club, faced opposition to a necessary rezoning request from a formally organized group. Walker Brands was engaged to implement a community and public relations effort to dispel misperceptions and change public perception ahead of a critical city council hearing.

Walker Brands developed a strategic plan that included establishing key messages, securing ambassador endorsements, and creating a vision video to demonstrate the project's credibility and value to Tampa. This comprehensive solution successfully shifted public opinion. As a result, Walker Brands helped secure the project's approval from Tampa City Council, and construction was completed for an opening in early 2021.

The Stovall House