Case Study: Silvan achieves double click rates with WakeupData

Silvan - Customer Case Study

Silvan, an e‑commerce retailer, needed better product visibility and more reliable pricing across comparison channels. They engaged WakeupData to optimize their product feed for PriceRunner and to provide data control via WakeupData’s Check service to ensure website and feed information matched and pricing errors were eliminated.

WakeupData selected the most relevant product attributes and rebuilt Silvan’s feed for higher click performance, while WakeupData’s Check compared website and feed to remove irregularities and fix price issues. The result: Silvan has received double the amount of clicks since implementing the optimized feed, with accurate prices on PriceRunner and improved overall data quality.

Silvan

Søren-Peter Sørensen

Digital Marketing Manager, e-Commerce