Case Study: XCM achieves stronger engagement with Wakefly’s Kentico website redesign

XCM boosts session duration 53% with Wakefly

XCM Solutions, a provider of a centralized platform for tax, accounting, finance, and audit processes, came to Wakefly with the challenge of consolidating three separate websites into a single site. They needed a new design with concise, role-based messaging for their customers.

Wakefly developed and designed the new website using the Kentico CMS, upgrading it to the latest version. The solution included content optimization and features like Salesforce CRM integration and a filterable resource library. After launch, the site achieved a 24% increase in pages per session, a 53% increase in session duration, and a 12% decrease in bounce rate in its first month. XCM continues to partner with Wakefly for ongoing support, SEO, and accessibility initiatives.

XCM