Case Study: Preferred Mutual Insurance Company improves website usability with Wakefly

Preferred Mutual modernizes website for 232,000 customers with Wakefly

Preferred Mutual Insurance Company, a provider of property and casualty insurance, came to Wakefly with challenges related to their website's user experience and back-end content management. They were unhappy with the site's navigation, layout, and the difficulty in making updates, but were not seeking a full redesign at that time.

Wakefly implemented a series of UX improvements, including a homepage redesign, enhanced template responsiveness, and a navigation overhaul. They also upgraded the client's Sitefinity platform to the latest version. This solution provided Preferred Mutual with an improved, more manageable site that better served their network of independent agents and their customers.

Preferred Mutual Insurance Company