Case Study: Craft Art improves customer service and productivity with W-Systems and Vonage

Crafting Cloud Communications with Vonage

Craft Art, a manufacturing company based in Atlanta, needed a better way to stay connected with customers and employees during disruptions like the major 2014 ice storm. As a growing business, it also wanted improved mobility, productivity, and support for a more flexible work-from-home model. W-Systems helped introduce a cloud communications solution using Vonage Business.

With W-Systems and Vonage, Craft Art moved its phone system to the cloud, enabling call handling from anywhere, mobile app access, IP desk phones at home, and easier call reporting. The result was a more seamless customer service experience, greater employee flexibility, and time savings that could delay the need to hire additional inside sales staff. Craft Art also reported that its cloud-based tools were helping it move toward a virtual office and attract high-performance employees.

Craft Art

Barry Madel

President