Case Study: Healy Lab achieves 4,142 new email leads and a successful Indiegogo launch with VYPER

4,142 New Emails & A Successful Indigogo Launch Using Viral Contests

Healy Lab, maker of personalized herbal formulas including the new Healy Sleep product, faced a limited marketing budget and needed buzz, warm leads, and traction for an upcoming Indiegogo launch. They partnered with VYPER to run a viral contest aimed at reaching sleep-focused customers who prefer non-drug solutions and to collect high-quality email leads affordably.

Using VYPER’s viral contest engine alongside targeted Facebook ads and partner promotions, Healy Lab collected 4,142 email leads (surpassing their 2,000 goal by 2x), generated 378 Indiegogo signups, and grew social followings (512+ Instagram, 804+ Twitter, 826+ Facebook) while spending under $150 on Facebook ads. VYPER’s platform delivered clear, measurable lift in lead acquisition, social growth, and a successful product launch.

Healy Lab