Case Study: LA Tourism achieves 8x higher click rates with VWO Engage

A VWO Engage Case Study

Preview of the LA Tourism Case Study

How LA Tourism nailed 5x user-engagement using PushCrew

LA Tourism, the official tourism marketing organization for Los Angeles, needed a new channel to improve audience engagement and increase website retention. Web Developer Bao Truong discovered VWO Engage (PushCrew) and implemented its web push notification service to address this challenge.

Using VWO Engage's segmentation-by-cookie-value feature, LA Tourism delivered highly personalized notifications based on granular user behavior, leading to an 8x growth in click-rate and a 43% reduction in website bounce rate. The vendor's solution successfully drove a 5x increase in overall user engagement for the customer.


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LA Tourism

Bao Truong

Web Developer


VWO Engage

25 Case Studies