Case Study: Vizor Interactive achieves 80%+ spend growth on Amazon with Vungle

Vizor Interactive increases Amazon spend by 180% with Vungle

Vizor Interactive, a leading global developer of multiplayer games, sought to improve its user acquisition process and return on ad spend (ROAS) for its titles on the Amazon Appstore. With a goal to scale effectively in a genre with little competition on the platform, Vizor partnered with Vungle to address this challenge.

Vungle provided valuable traffic and its account management team offered best practices, competitive insights, and new supply opportunities. Vungle Creative Labs also helped improve Vizor's creative mix. This partnership led to a profound impact, with Vizor exceeding its KPIs year-over-year. Results included an 180% increase in spend for Q1 and a 78% increase for Q2, while also exceeding its ROAS KPI by 39% in both quarters. Vungle became a key mobile growth partner for Vizor.

Vizor Interactive