Case Study: Polaris Office achieves 700% iOS ad revenue growth with Vungle

Polaris Office boosts iOS ad revenue 700% with Vungle

Polaris Office, a productivity app with over 100 million users, sought to increase ad revenue without compromising the user experience after switching their mediation to multi-call. They were looking for ad networks that performed well in non-gaming apps and partnered with Vungle to find a solution.

Vungle advised Polaris Office to implement MREC ads alongside their existing interstitials. This strategy, optimized for their non-gaming user base, led to a dramatic revenue increase. As a result, Polaris Office saw a 700% increase in iOS ad revenue and a 250% increase on Android, with Vungle achieving a 79% share of voice.

Polaris Office