Case Study: CashWalk boosts daily ad revenue with Vungle video ads

CashWalk increases daily ad revenue by up to $3K with Vungle

Cashwalk, a healthcare app that rewards users with cash for walking, needed to develop a new monetization strategy beyond their original banner ads. They partnered with vendor Vungle to integrate video ads and gain access to new advertising partners.

Vungle implemented a seamless video ad solution featuring a mini-game roulette, provided access to their network of gaming advertisers, and helped Cashwalk expand into the iOS market. This strategy increased Cashwalk's daily ad revenue by up to $3,000, expanded their reach by 30%, and created a new, successful monetization model.

CashWalk