Case Study: Merritt Properties achieves more efficient deal management with VTS

Managing Deals More Efficiently with VTS

Merritt Properties, a full‑service commercial real estate firm founded in 1967, manages more than 16 million square feet across 70+ locations in the Baltimore/Washington area. With 12 leasing agents across two offices, the company struggled with inefficient pipeline management—prospect information and updates were scattered across spreadsheets, notes, calls and docs—making it hard to stay organized and track leasing activity, occupancy and tenant relationships.

By adopting VTS, Merritt centralized all leasing data—recording tours, broker conversations and tenant requirements in one platform—so agents can manage prospects and follow-ups more efficiently. The solution streamlined deal management, preserved context for future outreach, and transformed their leasing and asset management processes, enabling smarter re‑engagement and more consistent pipeline execution.

Merritt Properties

Shaelyn Mullaney

Leasing and Business Development