Case Study: Adams & Company achieves higher-quality engagement and faster listing launches with VTS Market

Adams & Company drives 98% engagement with VTS

Adams & Company, a real estate firm managing a 7 million square foot portfolio in New York City, faced challenges marketing its office spaces. The company lacked high-quality, consistent digital marketing content, had no central platform to manage it, and possessed limited insight into marketing performance. This often delayed bringing new availabilities to market and prevented potential tenants from moving forward with tours. To address this, they turned to the vendor VTS and its product VTS Market.

By implementing VTS Market, Adams & Company gained a solution that provided premium marketing content for all listings, a centralized content management platform, and real-time performance analytics. The results were significant: 98% of their available spaces now receive high-quality engagement that converts to in-person tours. Furthermore, VTS enabled them to bring new listings to market 5 weeks faster than the industry average, publishing a new online listing in just 10 days.

Adams & Company