Case Study: ProImageExperts achieves 50–60% team efficiency improvement and complete process transparency with Vtiger CRM

ProImageExperts consolidated customer data, fueling better decisions with Vtiger CRM

ProImageExperts, a US-based digital image and video post‑production firm in Solon, Ohio with 240+ production staff and a global client base, struggled with scattered customer data across multiple registration systems and 12–15 Excel sheets. Its support team was routinely overwhelmed—six account managers fielded 150+ emails daily with no efficient case tracking—while sales relied on spreadsheets, giving managers poor pipeline visibility and no easy way to assign or monitor leads.

Implementing Vtiger CRM consolidated all customer and sales data, enabled a custom ticketing system with workflows, SLAs, business hours, @mentions and new modules (including Orders) and integrated with their order entry system. The change delivered complete transparency into sales and support activities, robust reporting, and a 50–60% improvement in support team efficiency, along with better pipeline oversight and lower costs than competing CRMs.

ProImageExperts

Purva