Case Study: Lemon Yellow centralizes sales tracking and reduces manual work with Vtiger CRM

Lemon Yellow cuts duplicate records by 40–50% with Vtiger

Lemon Yellow, a design agency based in India, faced challenges with fragmented sales data across multiple spreadsheets, making it difficult to track activities and gain visibility into their sales pipeline. To address this, they turned to the vendor Vtiger and implemented Vtiger CRM to centralize their operations.

By implementing Vtiger CRM, the agency consolidated customer data and used modules like Leads and Deals for tracking. This solution provided better pipeline visibility through reports and dashboards. The results included a 40–50% reduction in record duplication, the sales team saving 25–30% of the time previously spent on tracking, and significantly reduced manual work for all users.

Lemon Yellow