Case Study: Beyond Better Foods boosts trade promotion analytics with Einstein Analytics from VRP Consulting

Beyond Better Foods saves 70% of staff time with VRP Consulting

Beyond Better Foods, a fast-growing New York-based food startup, faced challenges in optimizing its supply chain and commercial strategy, especially under increased demand during the pandemic. They needed to unlock their data to gain actionable insights into distribution, promotions, and margins. To address this, they partnered with VRP Consulting to implement a solution using Einstein Analytics.

VRP Consulting helped Beyond Better Foods move from complex spreadsheets to Einstein Analytics, creating a unified data source and automated workflows. This solution provided detailed insights and predictive analytics capabilities. The results included a 70% savings in staff time for creating reports, streamlined business processes, six-figure savings from eliminating errors, and the ability to rapidly adapt to unpredictable market conditions.

Beyond Better Foods