Case Study: NetOnNet doubles conversion rates with Voyado

NetOnNet improves conversion with Voyado

NetOnNet, a major Swedish electronics retailer, faced the challenge of not knowing who their customers were, which led to impersonal communication and inefficient marketing. They needed a unified solution to collect customer data and improve loyalty. To address this, they turned to the vendor Voyado for its customer data platform and marketing automation tools.

By implementing Voyado, NetOnNet integrated its sales data to create detailed customer profiles and segments. This allowed for highly personalized marketing campaigns and automated customer journeys. The results were significant, with Voyado helping to double their conversion rate, triple email open rates, and achieve a 44% increase in the average receipt value.

NetOnNet

Pär Gancarz

CRM Manager