Case Study: Pour Moi boosts conversions with Voyado Elevate

Pour Moi boosts search conversion rate by 12% with Voyado Elevate

Pour Moi, a leading British fashion brand, sought to make product discovery more intuitive and grow conversions without increasing its marketing spend. To achieve this, the company partnered with Voyado to improve search relevance, refine product recommendations, and implement personalisation at scale using Voyado Elevate.

Voyado implemented its product discovery capabilities, working closely with Pour Moi on continuous, data-driven optimisation. This included enhancing the search knowledge graph, introducing behaviour-driven rankings, and rolling out personalisation. As a result, Pour Moi saw a 12% increase in search conversion rate and a 9% growth in total conversions. Voyado's solution transformed the customer experience and became a benchmark for unlocking the value of its tools.

Pour Moi